Personable and Profitable: How your Authentic Personal Brand is Your Ticket to Sales
Whether you own your business or you’re building your career within an organization, you have a brand that is shaped by every interaction you have. Your choice of language, the way you start conversations, the authenticity you put on display: they all shape your personal brand and influence the outcomes of your marketing efforts.
As a woman and a business powerhouse, how do you present yourself in the best way possible to drive sales and professional success, without compromising on who you are at your core?
In this high-energy session, Catherine Priestman will share insights from a career that blends marketing, entrepreneurship and leadership to help you move beyond marketing techniques and sales metrics. She will share principles and practices for embodying a personal brand that drives your business forward with every move you make.
With Guest Speaker - Catherine Priestman CD, MBA

You can count on a Catherine Priestman presentation to be authentic, funny, enlightening and, most of all, real. She speaks from the heart and carries her audiences along on her journey.
Catherine has a wealth of experience and gray hair upon which to draw. She is the President and CEO of CP Business Solutions Inc., a marketing agency she founded following an exciting 12-year career in the Air Force. Whether bringing a vision into focus or developing an inspired new solution, Catherine has built a reputation for delivering the results organizations are looking to achieve. She weaves her personal stories from living, working and travelling at home and abroad into entertaining and enlightening tales that connect with her audience.
She is the very essence of the colour orange that brands her business and permeates her personal and professional life. Creative, confident and slightly off-the-wall, she has the personality and the heart to carry off and lay claim to such a vibrant shade.
Catherine is also the Director of Operations at the Pepper Pod, a women’s veteran retreat center located in Chelsea, Quebec. Here she has truly found her place - combining military, marketing & business experience with her call to serve. Her passion is people and at the Pepper Pod she has the opportunity to support, give back and reinvest in her military family.
Catherine lives in Ottawa with her husband and two adult children. She enjoys passionate people, unique viewpoints and developing opportunities where talent exists. Catherine continues to travel extensively and deliver keynotes and MC functions around the globe.
Location
Sala San Marco Event And Conference Centre
215 Preston Street, Ottawa, ON K1R 7R1
Parking is available in the lot behind event center building off Balsam Street between Preston and Rochester.